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Rice Paper Stand Up Pouch Market Set to Surge Significantly During 2019 – 2029

Rice Paper Stand Up Pouch Market: Overview

Rice paper stand-up pouches are gaining significant traction in the global packaging industry due to its number of advantages over rigid packaging products such as cans and bottles. Rice paper stand-up pouch is flexible packaging solution which is used to pack variety of products in the food, beverages, chemical, home care, automotive, agriculture, and other end use industries. To meet brand owner’s demand, rice paper stand-up pouch manufacturers offer pouches in different design formats. Some of the common designs for rice paper stand-up pouches are Round Bottom/Doyen, K-Seal, Plow Bottom/Corner Bottom, and Flat Bottom. Rice paper stand-up pouches could be fitted with different types of closures to enhance accessibility of contents packed inside it.

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Moreover, nowadays consumers prefer buying products with smaller pack sizes. Therefore, rice paper stand-up pouches have gained significant attention from the brand owners to be used for packaging products in smaller pack formats. It is most effective and convenient way of packaging solid product.

Higher preference for products with a longer shelf-life to drive the market

Consumers in today’s modern world are increasingly preferring packaged food products due to their busier lifestyles and the availability of convenient food products. High growth in demand has created the need for flexible packaging products such as rice paper stand-up pouches for packaging of a variety of products and enhancing shelf life. Ever-increasing consumption of packaged food products will create a high demand for rice paper stand-up pouches in the global market.

Increasing pressure on the companies to use environment-friendly packaging solutions

Rice paper stand-up pouches are made up of multilayer film structure to obtain high barrier properties. Flexible films are used for the packaging of several consumer products in the food, electrical & electronics, chemicals, fertilizers, and other industries. Widespread use of flexible packaging films is attributed to their good protection characteristics and high-cost effectiveness. However, one of the major challenges for the rice paper stand-up pouches in the global market is recyclability. Demand for plastic-based packaging products is expected to decline in the next years which is expected to take over by fiber-based packaging products in near future.

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Rice Paper Stand Up Pouch Market: Key Players

Some of the rice paper stand up pouch manufacturing companies are as follows: Amcor Ltd., Bemis Company Inc., Sealed Air Corporation, Berry Global Group, Inc., Huhtamäki Oyj, Constantia Flexibles Group GmbH, Winpak Group, Uflex Ltd. and many other regional players.

Rice Paper Stand Up Pouch Market: Key Developments

Many key players in the market are focusing on the expansion and acquisition strategy and spread their presence globally. Recent developments in performance of rice paper stand-up pouches have created a wave in the pouch packaging market. Consumers are now able to buy food products packaged in rice paper stand-up pouches which maintain its freshness and further increases the shelf life.

  • Amcor Flexibles is focusing to gain competitive edge in the market through innovation of high-barrier films for production of bags & pouches. In 2016, the company launched new high barrier film i.e. AmLite Ultra for pouch packaging market.
  • In March 2018, the Constantia Flexibles Group acquired Indian film-based laminates producer Creative Polypack Limited. Creative Polypak Limited manufactures film-based flexible packaging for food and home & personal care industries
  • In Dec 2016, the Berry Global Group, Inc. introduced new line of non-laminated rice paper stand-up pouch packaging solution i.e. Entour with the enhanced characteristics compared to traditional pouches.

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