Whey Hydrolysates Market Outlook
Whey hydrolysate is a protein obtained from hydrolyzing intact protein into the smaller fragments or amino acids. Whey hydrolysate is used in various end-use industry such as pharmaceutical, nutraceutical, food, feed, healthcare, and other personal care industry. As the consumers are moving towards the evolving lifestyle, there is a significant increase in the health-conscious consumers willing to intake proteins that are easy to digest and beneficial for muscle building such as whey hydrolysates protein. Whey hydrolysates are a smaller fragment of protein and amino acid that makes it easy to absorb in the blood at a faster rate that is owing to a massive demand for whey hydrolysate amongst, the sportsperson as well as the health-conscious consumers which are bolstering the market over the forecasted period.
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Increasing Consumer Spending on Health Beneficial Products
Nowadays, there are various applications of the whey hydrolysate protein, it is used as a principal ingredient in infant formula, due to whey hydrolysate high content of fragmented protein and amino acids beneficial for easy digestion for infants and to provide them with adequate amount of proteins and help their growth and muscle strengthening.
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Whey hydrolysate is also used in the various nutraceuticals’ for all age group members with their different concentration to cater the demand for the consumers. Consumers are also nowadays getting involved in various sports and gym activities in which intake of supplement protein easy to digest such as whey hydrolysate is mostly preferred owing to significant increase in the demand for whey hydrolysates. Manufacturers’ to cater this increasing demand of consumers, prefer whey hydrolysates as their principal ingredient that is eventually, boosting the market demand for whey hydrolysate over the forecasted period.
On the basis of flavours the whey hydrolysates market has been segmented as –
- Unflavoured/ Original Whey Hydrolysates
- Vanilla Flavoured Whey Hydrolysates
- Chocolate Whey Hydrolysates
- Other (Fruit Based Flavours) Whey Hydrolysates
On the basis of end use the whey hydrolysates market has been segmented as –
- Food & Beverage Industry
- Nutraceutical Industry
- Dietary Supplement Industry
- Pharmaceutical Industry
- Others (Personal care Industry)
On the basis of distribution channels the whey hydrolysates market has been segmented as –
- B2B
- B2C
- Store-Based Retailing
- Grocery Retailers
- Modern Grocery Retailers
- Convenience Stores
- Discounters
- Traditional Grocery Retailers
- Independent Small Grocers
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Whey Hydrolysates Market: Key Players
Some of the manufacturers operation in whey hydrolysates are, GNC Holdings, Inc., Kerry Group plc, Protient, Inc., Elebat Alimentos S.A., Arla Foods amba, Hilmar Whey Protein Inc., MSG Nutritional Ingredients Holding Corp., Titan Biotech Limited, PGP International Inc., and Glanbia plc. are the few companies operating in whey hydrolysates.