Detox Tea Market: Introduction: Detox teas are specially designed tea with essential ingredients to detoxify the human body. The ingredients are chosen accordingly to remove oxidant present in different organs such as liver, intestine and kidney which are generally affected by the toxins produce or enter into our body. The detox tea carries natural flavonoids and anti-oxidants which helps it to achieve the cleansing effect inside the human body. The healing benefits of detox tea have created a huge consumer base in the developing regions owing to the large sedentary population present in there. The detox tea market is expected to be driven the growing application of natural remedies and traditional herbs globally. Detox teas market is expected to be dominated by North America, followed by Europe and Asia Pacific.
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Detox Tea Market: Segmentation: The detox tea market is segmented on the basis of origin, form, wellness claim, and distribution channel.
On the basis of origin, the detox tea market can be segmented into organic and conventional. The organic segment is anticipated to dominate the global detox tea market resulted by growing clean label consumers across global food and beverage market. Convention segment is expected to see a declining growth over the forecast period.
On the basis of form, the detox tea can be segmented into ready-to-brew, sachets/bags, and premixes. The sachets/bags segment is expected to dominate the global detox tea market owing to its ease of preparation and popularity over the consumer base. The premix segment is expected to witness high-value growth over the forecast period.
On the basis wellness claim the detox tea market can be segmented into, liver detox, intestinal detox, cardiac detox and others. The liver detox segment is expected to dominate the global detox tea market owing to its wholesome benefit over the human body.
On the basis of the distribution channel, the detox tea market can be segmented into indirect and direct. The indirect segment is further sub-segmented into modern grocery retailers, traditional grocery retailers, and e-commerce. Further categorization of modern grocery retailers includes hypermarket/supermarket, departmental stores, convenience stores, and others. Traditional grocery retailers are categorized into Food & Drink Specialty Store, Independent Small Groceries, and Others. E-commerce is expected to witness a high CAGR growth over the forecast period.
Detox Tea Market: Region-wise Outlook: North America is anticipated to dominate the global detox tea market followed by Europe owing to the presence of large consumer base for natural remedial food and beverage products. Asia Pacific is expected to capture substantial value share over the forecast period owing to traditional usage of detox tea in the region. Latin America and the Middle East and Africa are expected to witness healthy CAGR growth over the forecast period.
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Detox Tea Market: Drivers and Restraints: The Detox Tea market is expected to be driven by the increasing demand for natural remedial food and beverages across the globe. Organic certification by regulatory bodies is expected to drive the organic segment of the detox tea market owing to the confidence generated among consumers. Aware population in the developed region is expected to create demand for the detox tea products owing to its distressing effect and detoxification required for the sedentary population found in this region.
The Detox Tea market is expected to face restraint resulted in premium price over traditional tea and lack of awareness in the developing region.
Detox Tea Market: Key Players:
- Traditional Medicin Inc.
- Yogi Products
- Pukka Herbs Limited
- Teatulia Tea
- R. Twinings and Company Limited
- Celestial Seasonings, Inc
- Choice Organic Teas (Granum Inc)
- Lipton (Unilever Co.)